SERVICES

BAP has knowledge and experience in all types of financial transactions:

Mergers and acquisitions - We focus on the deal continuum from strategy through execution to post deal integration, including financial and operational due diligence, accessing the capital markets and valuing, negotiating and structuring deals.
Strategic and valuation advice – We provide independent expert valuation advice for your business; we evaluate the financial implications for example, of corporate debt, restructuring, investments, mergers and joint-ventures; we advise on better managing assets and large capital investments amidst increased competition, or in times of uncertainty; we evaluate technical, operational, market and financial risks.
Growth or divestments and developing exit strategies – Our specialists help you complete and extract the maximum value from your transactions.

Our services include:

Corporate finance

Mergers & acquisitions advisory (buy & sell)
Private Equity Advisory
Advice on Fund raising
Privatization advice

Transactions services

Financial due diligence
Commercial and market due diligence
Post deal services
Structuring services

Valuation & strategy

Valuation consulting
Modeling and business planning

Mergers and Acquisitions

A merger or acquisition can add considerable value to a business, but making sure that each stage of the transaction process — from valuation to negotiation and completion — is successful demands considerable experience and knowledge.

Our services are designed to help our clients reach their strategic goals by identifying and then implementing opportunities to merge with or acquire other businesses.
The global economy means that these opportunities can arise anywhere in the world. Our global reach means that we can provide services on the ground wherever they are needed.
Many drivers can affect a deal; from regulatory restrictions to tax issues. As the world’s largest professional services organization, we can call upon dedicated specialists to address any specific challenges that may arise.

If this is your situation

You are looking for opportunities to generate value by acquiring or merging with a business that offers a good fit can arise anywhere around the globe.
You need to dispose of an asset or division as part of a restructuring or a change in strategic direction.
You are looking for advice in privatization. Governments around the world are increasingly looking to the private sector for financing and knowledge for the operation of many businesses and services previously in the public sector.
Your industry is consolidating due to globalization and competition, and you are looking for businesses that can offer you good strategic fit
You are involved in the private equity industry and you need to execute a deal quickly and efficiently.

How we can help

Our global network in combination with our deep industry knowledge means that we are in constant touch with the markets and can spot opportunities and assemble teams to execute a deal as the need arises.
We identify appropriate buyers and will implement a sale to generate the best price for our client.
Our deep industry knowledge means that we can help companies identify other businesses that offer a good strategic fit and assist them with acquisitions, mergers and alliances that allow them to maintain and build their competitive advantage.
We work closely with clients in private equity helping them to make acquisitions and advising on disposals. The extent of our global reach and the depth of our relationships mean that we can frequently spot opportunities for private equity investment and assemble the teams they need on the ground.

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Private Equity Advisory

To execute deals quickly, private equity businesses need immediate access to experienced resources, but their lean business models mean that they need to work with professional advisers who have a deep understanding of their aims and strategies.

Private equity houses are involved in a wide range of transactions, from management buyouts of a division of a public company through to large scale leveraged buyouts of large listed businesses.
Private equity funds are constantly in search of the right opportunities, and these are increasingly international. Cross-border capability is essential for successful deal-making.
We work closely with many clients in private equity helping them to make acquisitions and advising them on their investment exits.

If this is your situation

You are a private equity house looking for the right investment for your funds.
Your management team is looking for advice on investing in /gaining ownership of your company.
You are a management buy-in candidate looking for investment opportunity.

How we can help

We have the industry knowledge and the global capability to advise on all aspects of private equity transactions from deal origination, through structuring to exit planning and execution.

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Advice on Fundraising

There is no shortage of options for businesses wishing to raise funds, but selecting the optimal structure is challenging.

Raising finance to fund expansion plans means examining a wide range of issues and answering a complex set of questions. The international capital markets are a challenging environment and selecting the right location and structure requires considerable insight and experience.
We have experience of advising businesses on their fund-raising plans in several markets. Whether through a public or private market, through equity or debt instruments, our experience covers all possible scenarios and our independence means that we focus solely on identifying and structuring the best source of finance for our client.
We have a strong local understanding of certain key Middle East markets, and can help clients to negotiate the challenges that may otherwise derail the unprepared.

If this is your situation

You are looking to gain effective access to capital markets to raise funds for a wide variety of expansion plans.
You are looking to select the most suitable form of finance from the complex financing options available.
Your business needs to access the public markets via a share or rights issue.

How we can help

Our services are designed to help companies align their strategy with their financing requirements.
We can advise on which is the most appropriate market and instrument to meet both their short-term and longer-term plans.
Our multidisciplinary teams can advise on the advising on all the relevant strategic and regulatory issues that companies will need to consider.

↑ Back to top

Privatization

Privatization has become a truly global process which varies significantly from country to country. The real test for the privatization professionals is to take account of both international best practice and local cultural and economic conditions.

Our knowledge includes working with governments to advise on developing frameworks and helping them to implement privatizations, industry by industry
We reconcile investors' need for profit with the requirements of government for political and financial transparency.
As an independent adviser, we engineer a truly competitive bidding process. And when advising private sector bidders, we help them to enter new markets and develop structures that allow them to compete internationally and access local and international funds.

If this is your situation

You are a government aiming to achieve high credibility on the outcome of transactions and restructuring.
You are a corporation looking to enter a new market with the right proposal and at the lowest risk for the business.

How we can help

We help our clients from strategy to transactions and beyond.
We bring an in-depth professional experience and an impeccable track record of achievements.
We have experienced and worked in many different environments.

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Financial Due-Diligence

All businesses involved in an acquisition, as buyers or sellers, need to ensure that the financial information they hold is as accurate as possible, not only to prevent paying too much (or in a seller’s case receiving too little) but also to ensure that their governance and risk management objectives are met.

From the buyer’s perspective the quality of information available about a potential acquisition determines the ultimate success of a transaction. Without ensuring that the financial statements about a business reflect the reality, a deal may deliver less than first impressions suggest.
To ensure an efficient sales process, vendors need to present their financial information to potential buyers as transparently as possible. An independent assessment provides potential buyers with certainty about the business and the nature of its cash flow.
Financial due-diligence can help to identify and focus attention on the factors in the business that will be critical to its future success.

If this is your situation

You want to strengthen your company's core business by acquiring rival or complementary products.
You want to purchase a company to gain access to its existing products in new markets, or to increase your customer base.
Your company's strategy involves disposing of part of the business, whether through a carve-out of business units, or by the sale of existing entities.
Your company is in the process of restructuring/re-focusing its activities.
You want to reposition your portfolio focus on core businesses, or return value to shareholders.

How we can help

By enhancing the buyer's understanding of the target business and therefore increasing the likelihood of the deal achieving its objectives.
By helping buyers to identify and understand critical success factors so that informed acquisition decisions can be made.
By providing purchasers with greater certainty over the nature of the business and the characteristics of its cash flow. This helps pricing decisions and the level of gearing the structure will support.
By providing vendors with greater control over the sale process and the timing of sale, which can help secure a higher price for the business.
By providing rapid execution of the divestment from the point of announcement for vendors. This reduces the business disruption and accelerates transfer to new owners.

↑ Back to top

Commercial & Market Due Diligence

Any business seeking to make an acquisition needs to understand not only the specific performance of the intended target, but how this relates to projected market conditions and its competition within a specific industry.

Making an acquisition means considering not only the merits of an individual business, but also the context in which the business operates. Without understanding the unique qualities of the sector a business is in, it is impossible to arrive at a realistic valuation.
A whole range of factors can influence the competitive state of a market. These include technology, customers, legislation, powerful buyers and the emergence of new geographic markets. Each of these needs to be considered for the impact that they might exert on the future value of an acquisition.
A potential acquisition may be projecting very high earnings. These need to be validated against data from the market to test their reliability. Equally, earnings projections may be based on the development of new products or markets. These assumptions also need to be assessed against the broader general market.
Our understanding of specific markets allows us to assess assumptions and projections and provide efficient, cost-effective services in a timely manner.

If this is your situation

You are looking at emerging market opportunities. Effectively developing new business or market opportunities is crucial to staying ahead of the competition. But to take full advantage of these opportunities, businesses need to have a comprehensive understanding of the technologies, customers, trends, legislation and powerful buyers in the market to decide the best approach.
You are considering acquiring a company, but there is market or competitive uncertainty, that might impact the current and future value of the company.
You are considering acquiring a company, and the revenue/EBIT projections appear to be very aggressive (relative to historic performance) or a significant proportion of the revenue/EBIT projections appear to be based upon the success of new products, customers and/or markets.

How we can help

We can help our clients spot opportunities and advise them on all the relevant factors to help them establish themselves in the appropriate markets.
We can help assemble the teams which they need on the ground and share with them our in-depth industry and market know-how to identify and address the key issues quickly and cost-efficiently.
Our conclusions are based on well-researched and integrated views on all aspects of the transaction. This translates into a less cumbersome and more efficient due diligence process, meaning your organization may only have one report rather than two or three. This then saves you time and of course, cost.

↑ Back to top

Post Deal Services

In many ways, a deal starts at completion as from here the benefits and value that the deal was designed to deliver need to be realized.

Deals often fail to deliver the value forecast for them and this can be for a variety of reasons. Often part of the reason lies in the lack of integration between the business and its newly-acquired asset. Delivering the business plan used to justify the acquisition requires considerable resources.
A transaction represents a significant change to the business, and one that requires careful management if the anticipated benefits are to be turned on quickly.
We have experience of helping businesses integrate new acquisitions. We have techniques that have proved their worth in other transactions. Their early application can save considerable time and money.

If this is your situation

You are integrating an acquisition and you are concerned that it will consume valuable time and resources, detracting from the focus on the core business. Any number of factors could be why a transaction is slow to bed down and start creating the value that was projected for it.
Your deal is not delivering the potential value forecast when originally put together.

How we can help

Our dedicated teams of professionals work on-site to help manage the changes that a deal generates in an existing business.
We address the immediate concerns of the acquirer over the first 100 days of the acquisition and produce detailed action plans to deliver value from the deal.

↑ Back to top

Structuring Services

A number of different considerations can influence the optimal structure for a deal requiring a balance between the objectives behind the deal and accounting, tax, regulatory and commercial considerations.

No two deals are exactly alike and all are developed under unique circumstances. Other factors, such as cross-border elements of a transaction add further complexity.
We advise on a comprehensive range of transactions types including: a return of cash/value to shareholders, mergers and demergers, refinancing, private equity fund structures and securitization.

How we can help

We help clients to identify the principal concerns that will determine the right structure for a transaction.
We can assist with marshalling the complex range of factors including tax, legal, accounting and regulatory issues that will need to be considered together.
We create a feasibility plan to assess the chosen structure and once this is confirmed as the right choice we will provide continuous support throughout implementation.

↑ Back to top

Valuation Consulting

Valuing all or part of a business requires understanding and analysis of a variety of complex factors. These include both detailed technical knowledge of value drivers and in-depth industry knowledge.

Valuing all or part of a business requires input from a variety of specialist advisers who need to understand the value drivers relevant to a particular industry sector alongside the broader strategic aims of the business.
In the event of a merger, acquisition or alliance it is vital to understand the value likely to be created through the transaction.
The decision to restructure all or part of a business needs to be informed by a comprehensive understanding of the value of every aspect of the business.
In the event of a dispute, an independent valuation is likely to help resolve issues swiftly.
We also have an understanding of the issues driving valuations in different regions of the world. Applying a common methodology across all countries generates a more reliable view of an international business’s value.

If this is your situation

Acquisitions, JVs and alliances. Achieving a reliable valuation of a business or asset is the critical driver of a successful transaction for buyers, sellers and potential alliances.
Hostile bids. Whether a business is making a bid or defending itself against one, an understanding of the business’s value is critical.

How we can help

Our valuation expertise can assist businesses to achieve an in-depth understanding of the value of each business or asset in a transaction.

↑ Back to top

Modeling and Business Planning

Businesses entering a new market or developing a new product or service must consider a wide range of complex factors.

A complex range of economic factors need to be analyzed before the launch of a new business venture. Competitors and customers, sources of revenue and the likely position of the competition authorities are just some of the most prominent considerations.
Addressing a new market means building an understanding of the many different strands that influence the relative strength and weaknesses of an economy. Macro-economic considerations need to be taken into account alongside specific and detailed analysis of the potential market for a particular product or service.
Building the models to support a new business strategy draws on a range of complementary skills and knowledge. Advanced econometric models and quantitative analyses need to be constructed alongside specific and in-depth industry knowledge if they are to provide market insight.
Our services to support business planning combine advanced technical resources with commercial awareness based on in-depth direct experience of specific industry sectors. Our specialists, whilst offering leading-edge economic skills, also understand the commercial imperatives that drive business success.

If this is your situation

New product launch. Introducing a new product or service successfully rests on a complex range of factors. However, without a detailed understanding of the specific economic environment any launch is bound to struggle.

How we can help

We apply our economic skills to provide our clients with clear insights into the markets that they wish to enter, enhancing their ability to execute a successful product launch. We can provide "top-down" analysis that considers broad economic factors to build a model of market demand and revenue forecast.
Alternatively, we can apply our economic analysis to the provision of "bottom-up" analysis. Working with research agencies we are able to build a detailed, quantitative model based on potential customers' expressed preferences. This can generate considerable insight at the product design and development stage.

↑ Back to top

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SERVICES BAP has knowledge and experience in all types of financial transactions: Mergers and acquisitions - We focus on the deal continuum from strategy through execution to post deal integration, including financial and operational due diligence, accessing the capital markets and valuing, negotiating and structuring deals. Strategic and valuation advice – We provide independent expert valuation advice for your business; we evaluate the financial implications for example, of corporate debt, restructuring, investments, mergers and joint-ventures; we advise on better managing assets and large capital investments amidst increased competition, or in times of uncertainty; we evaluate technical, operational, market and financial risks. Growth or divestments and developing exit strategies – Our specialists help you complete and extract the maximum value from your transactions. Our services include: Corporate finance Mergers & acquisitions advisory (buy & sell) Private Equity Advisory Advice on Fund raising Privatization advice Transactions services Financial due diligence Commercial and market due diligence Post deal services Structuring services Valuation & strategy Valuation consulting Modeling and business planning Mergers and Acquisitions A merger or acquisition can add considerable value to a business, but making sure that each stage of the transaction process — from valuation to negotiation and completion — is successful demands considerable experience and knowledge. Our services are designed to help our clients reach their strategic goals by identifying and then implementing opportunities to merge with or acquire other businesses. The global economy means that these opportunities can arise anywhere in the world. Our global reach means that we can provide services on the ground wherever they are needed. Many drivers can affect a deal; from regulatory restrictions to tax issues. As the world’s largest professional services organization, we can call upon dedicated specialists to address any specific challenges that may arise. If this is your situation You are looking for opportunities to generate value by acquiring or merging with a business that offers a good fit can arise anywhere around the globe. You need to dispose of an asset or division as part of a restructuring or a change in strategic direction. You are looking for advice in privatization. Governments around the world are increasingly looking to the private sector for financing and knowledge for the operation of many businesses and services previously in the public sector. Your industry is consolidating due to globalization and competition, and you are looking for businesses that can offer you good strategic fit You are involved in the private equity industry and you need to execute a deal quickly and efficiently. How we can help Our global network in combination with our deep industry knowledge means that we are in constant touch with the markets and can spot opportunities and assemble teams to execute a deal as the need arises. We identify appropriate buyers and will implement a sale to generate the best price for our client. Our deep industry knowledge means that we can help companies identify other businesses that offer a good strategic fit and assist them with acquisitions, mergers and alliances that allow them to maintain and build their competitive advantage. We work closely with clients in private equity helping them to make acquisitions and advising on disposals. The extent of our global reach and the depth of our relationships mean that we can frequently spot opportunities for private equity investment and assemble the teams they need on the ground. ↑ Back to top Private Equity Advisory To execute deals quickly, private equity businesses need immediate access to experienced resources, but their lean business models mean that they need to work with professional advisers who have a deep understanding of their aims and strategies. Private equity houses are involved in a wide range of transactions, from management buyouts of a division of a public company through to large scale leveraged buyouts of large listed businesses. Private equity funds are constantly in search of the right opportunities, and these are increasingly international. Cross-border capability is essential for successful deal-making. We work closely with many clients in private equity helping them to make acquisitions and advising them on their investment exits. If this is your situation You are a private equity house looking for the right investment for your funds. Your management team is looking for advice on investing in /gaining ownership of your company. You are a management buy-in candidate looking for investment opportunity. How we can help We have the industry knowledge and the global capability to advise on all aspects of private equity transactions from deal origination, through structuring to exit planning and execution. ↑ Back to top Advice on Fundraising There is no shortage of options for businesses wishing to raise funds, but selecting the optimal structure is challenging. Raising finance to fund expansion plans means examining a wide range of issues and answering a complex set of questions. The international capital markets are a challenging environment and selecting the right location and structure requires considerable insight and experience. We have experience of advising businesses on their fund-raising plans in several markets. Whether through a public or private market, through equity or debt instruments, our experience covers all possible scenarios and our independence means that we focus solely on identifying and structuring the best source of finance for our client. We have a strong local understanding of certain key Middle East markets, and can help clients to negotiate the challenges that may otherwise derail the unprepared. If this is your situation You are looking to gain effective access to capital markets to raise funds for a wide variety of expansion plans. You are looking to select the most suitable form of finance from the complex financing options available. Your business needs to access the public markets via a share or rights issue. How we can help Our services are designed to help companies align their strategy with their financing requirements. We can advise on which is the most appropriate market and instrument to meet both their short-term and longer-term plans. Our multidisciplinary teams can advise on the advising on all the relevant strategic and regulatory issues that companies will need to consider. ↑ Back to top Privatization Privatization has become a truly global process which varies significantly from country to country. The real test for the privatization professionals is to take account of both international best practice and local cultural and economic conditions. Our knowledge includes working with governments to advise on developing frameworks and helping them to implement privatizations, industry by industry We reconcile investors' need for profit with the requirements of government for political and financial transparency. As an independent adviser, we engineer a truly competitive bidding process. And when advising private sector bidders, we help them to enter new markets and develop structures that allow them to compete internationally and access local and international funds. If this is your situation You are a government aiming to achieve high credibility on the outcome of transactions and restructuring. You are a corporation looking to enter a new market with the right proposal and at the lowest risk for the business. How we can help We help our clients from strategy to transactions and beyond. We bring an in-depth professional experience and an impeccable track record of achievements. We have experienced and worked in many different environments. ↑ Back to top Financial Due-Diligence All businesses involved in an acquisition, as buyers or sellers, need to ensure that the financial information they hold is as accurate as possible, not only to prevent paying too much (or in a seller’s case receiving too little) but also to ensure that their governance and risk management objectives are met. From the buyer’s perspective the quality of information available about a potential acquisition determines the ultimate success of a transaction. Without ensuring that the financial statements about a business reflect the reality, a deal may deliver less than first impressions suggest. To ensure an efficient sales process, vendors need to present their financial information to potential buyers as transparently as possible. An independent assessment provides potential buyers with certainty about the business and the nature of its cash flow. Financial due-diligence can help to identify and focus attention on the factors in the business that will be critical to its future success. If this is your situation You want to strengthen your company's core business by acquiring rival or complementary products. You want to purchase a company to gain access to its existing products in new markets, or to increase your customer base. Your company's strategy involves disposing of part of the business, whether through a carve-out of business units, or by the sale of existing entities. Your company is in the process of restructuring/re-focusing its activities. You want to reposition your portfolio focus on core businesses, or return value to shareholders. How we can help By enhancing the buyer's understanding of the target business and therefore increasing the likelihood of the deal achieving its objectives. By helping buyers to identify and understand critical success factors so that informed acquisition decisions can be made. By providing purchasers with greater certainty over the nature of the business and the characteristics of its cash flow. This helps pricing decisions and the level of gearing the structure will support. By providing vendors with greater control over the sale process and the timing of sale, which can help secure a higher price for the business. By providing rapid execution of the divestment from the point of announcement for vendors. This reduces the business disruption and accelerates transfer to new owners. ↑ Back to top Commercial & Market Due Diligence Any business seeking to make an acquisition needs to understand not only the specific performance of the intended target, but how this relates to projected market conditions and its competition within a specific industry. Making an acquisition means considering not only the merits of an individual business, but also the context in which the business operates. Without understanding the unique qualities of the sector a business is in, it is impossible to arrive at a realistic valuation. A whole range of factors can influence the competitive state of a market. These include technology, customers, legislation, powerful buyers and the emergence of new geographic markets. Each of these needs to be considered for the impact that they might exert on the future value of an acquisition. A potential acquisition may be projecting very high earnings. These need to be validated against data from the market to test their reliability. Equally, earnings projections may be based on the development of new products or markets. These assumptions also need to be assessed against the broader general market. Our understanding of specific markets allows us to assess assumptions and projections and provide efficient, cost-effective services in a timely manner. If this is your situation You are looking at emerging market opportunities. Effectively developing new business or market opportunities is crucial to staying ahead of the competition. But to take full advantage of these opportunities, businesses need to have a comprehensive understanding of the technologies, customers, trends, legislation and powerful buyers in the market to decide the best approach. You are considering acquiring a company, but there is market or competitive uncertainty, that might impact the current and future value of the company. You are considering acquiring a company, and the revenue/EBIT projections appear to be very aggressive (relative to historic performance) or a significant proportion of the revenue/EBIT projections appear to be based upon the success of new products, customers and/or markets. How we can help We can help our clients spot opportunities and advise them on all the relevant factors to help them establish themselves in the appropriate markets. We can help assemble the teams which they need on the ground and share with them our in-depth industry and market know-how to identify and address the key issues quickly and cost-efficiently. Our conclusions are based on well-researched and integrated views on all aspects of the transaction. This translates into a less cumbersome and more efficient due diligence process, meaning your organization may only have one report rather than two or three. This then saves you time and of course, cost. ↑ Back to top Post Deal Services In many ways, a deal starts at completion as from here the benefits and value that the deal was designed to deliver need to be realized. Deals often fail to deliver the value forecast for them and this can be for a variety of reasons. Often part of the reason lies in the lack of integration between the business and its newly-acquired asset. Delivering the business plan used to justify the acquisition requires considerable resources. A transaction represents a significant change to the business, and one that requires careful management if the anticipated benefits are to be turned on quickly. We have experience of helping businesses integrate new acquisitions. We have techniques that have proved their worth in other transactions. Their early application can save considerable time and money. If this is your situation You are integrating an acquisition and you are concerned that it will consume valuable time and resources, detracting from the focus on the core business. Any number of factors could be why a transaction is slow to bed down and start creating the value that was projected for it. Your deal is not delivering the potential value forecast when originally put together. How we can help Our dedicated teams of professionals work on-site to help manage the changes that a deal generates in an existing business. We address the immediate concerns of the acquirer over the first 100 days of the acquisition and produce detailed action plans to deliver value from the deal. ↑ Back to top Structuring Services A number of different considerations can influence the optimal structure for a deal requiring a balance between the objectives behind the deal and accounting, tax, regulatory and commercial considerations. No two deals are exactly alike and all are developed under unique circumstances. Other factors, such as cross-border elements of a transaction add further complexity. We advise on a comprehensive range of transactions types including: a return of cash/value to shareholders, mergers and demergers, refinancing, private equity fund structures and securitization. How we can help We help clients to identify the principal concerns that will determine the right structure for a transaction. We can assist with marshalling the complex range of factors including tax, legal, accounting and regulatory issues that will need to be considered together. We create a feasibility plan to assess the chosen structure and once this is confirmed as the right choice we will provide continuous support throughout implementation. ↑ Back to top Valuation Consulting Valuing all or part of a business requires understanding and analysis of a variety of complex factors. These include both detailed technical knowledge of value drivers and in-depth industry knowledge. Valuing all or part of a business requires input from a variety of specialist advisers who need to understand the value drivers relevant to a particular industry sector alongside the broader strategic aims of the business. In the event of a merger, acquisition or alliance it is vital to understand the value likely to be created through the transaction. The decision to restructure all or part of a business needs to be informed by a comprehensive understanding of the value of every aspect of the business. In the event of a dispute, an independent valuation is likely to help resolve issues swiftly. We also have an understanding of the issues driving valuations in different regions of the world. Applying a common methodology across all countries generates a more reliable view of an international business’s value. If this is your situation Acquisitions, JVs and alliances. Achieving a reliable valuation of a business or asset is the critical driver of a successful transaction for buyers, sellers and potential alliances. Hostile bids. Whether a business is making a bid or defending itself against one, an understanding of the business’s value is critical. How we can help Our valuation expertise can assist businesses to achieve an in-depth understanding of the value of each business or asset in a transaction. ↑ Back to top Modeling and Business Planning Businesses entering a new market or developing a new product or service must consider a wide range of complex factors. A complex range of economic factors need to be analyzed before the launch of a new business venture. Competitors and customers, sources of revenue and the likely position of the competition authorities are just some of the most prominent considerations. Addressing a new market means building an understanding of the many different strands that influence the relative strength and weaknesses of an economy. Macro-economic considerations need to be taken into account alongside specific and detailed analysis of the potential market for a particular product or service. Building the models to support a new business strategy draws on a range of complementary skills and knowledge. Advanced econometric models and quantitative analyses need to be constructed alongside specific and in-depth industry knowledge if they are to provide market insight. Our services to support business planning combine advanced technical resources with commercial awareness based on in-depth direct experience of specific industry sectors. Our specialists, whilst offering leading-edge economic skills, also understand the commercial imperatives that drive business success. If this is your situation New product launch. Introducing a new product or service successfully rests on a complex range of factors. However, without a detailed understanding of the specific economic environment any launch is bound to struggle. How we can help We apply our economic skills to provide our clients with clear insights into the markets that they wish to enter, enhancing their ability to execute a successful product launch. We can provide "top-down" analysis that considers broad economic factors to build a model of market demand and revenue forecast. Alternatively, we can apply our economic analysis to the provision of "bottom-up" analysis. Working with research agencies we are able to build a detailed, quantitative model based on potential customers' expressed preferences. This can generate considerable insight at the product design and development stage. ↑ Back to top